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Writers’ Club: Email Marketing To Your Readers (WL)
November 17 @ 2:00 pm
Free
Email Marketing To Your Readers
Feeling overwhelmed by the idea of starting your author email list from scratch? What should you say in your email campaigns to readers?
In this practical workshop, you’ll learn about:
Strategies to grow your reader email list
Crafting compelling subject lines to grab attention
Writing engaging email content
Segmenting your audience for maximum impact
Analyzing email performance
This free Williamsburg Regional Library workshop is led by Brian Forrester, the author of two young adult novels and an award-winning copywriter for a Williamsburg marketing agency. His newly released book is Color The Sky With Song. As a bonus, all attendees will receive a helpful fill-in-the-blank handout. For ages 13+.